A. Barnacles
B. Butterflies
C. True friends
D. Strangers
Related Mcqs:
- ?The fit between customer need and company’s market offering in ‘Strangers’ group is?
A. Little fit
B. Strong fit
C. Good fit
D. Limited fit - The loss in sales because of poor quality raw materials have been used in production is concluded in companys?
A. Strengths
B. Weaknesses
C. Opportunities
D. Threats - The Companys strengths and weakness are evaluated in?
A. PEST analysis
B. SWOT analysis
C. Both a and b
D. None of above - The global communication and product strategy in which communication and product both are adjusted to fit in foreign market is classified as?
A. product adaptation
B. straight product extension
C. dual adaptation
D. communication adaptation - The higher is the gap between product performance and customer expectations, the customer is?
A. more satisfied
B. more dissatisfied
C. more delighted
D. none of the above - The extent to which value shown by market performance is shown in shareholder value is considered as ________?
A. customer multiplier
B. program multiplier
C. market multiplier
D. customer multiplier - A. width of product mix B. length of product mix C. depth of product mix D. consistency of product mix __________?
A. guarantees
B. warranties
C. labeling
D. packaging - In the product hierarchy, the product classes that help in satisfying core needs are considered as ___________?
A. product line
B. product class
C. need family
D. product family - If product performance exceeds customer expectations, the customer is?
A. satisfied
B. dissatisfied
C. delighted
D. none of above - The more intense the product’s positivism, the customer is closer to us, then the customer can adjust ____________?
A. our product purchase intention
B. other product purchase intention
C. our product perception
D. other product perception
