A. guarantees
B. warranties
C. labeling
D. packaging
Related Mcqs:
- If the company carries 6 product lines and total length of each product line is 24 then the average length of product line will be __________?
A. 4
B. 6
C. 24
D. 30 - The product mix pricing technique through which companies develop product lines for pricing instead of single product is classified as __________?
A. by-product pricing
B. optional-feature pricing
C. product line pricing
D. Two-part pricing - The kind of product mix and marketing mix which appeals large number of buyers is called?
A. mass marketing
B. segmented marketing
C. niche marketing
D. micromarketing - The concept of product mix which refers to wide range of product lines carried by the company is classified as __________?
A. width of product mix
B. length of product mix
C. depth of product mix
D. consistency of product mix - The total number of product items included in the product mix is classified as ______
A. depth of product mix
B. consistency of product mix
C. width of product mix
D. length of product mix - The optional-feature pricing, captive-product pricing, product-bundling pricing and by-product pricing are considered as the techniques of __________?
A. product mix pricing
B. line stretching pricing
C. line filling pricing
D. line deepening pricing - The total length of each product line is divided by number of product lines which is carried by the company to calculate ___________?
A. average width of product mix
B. average length of product mix
C. average depth of product mix
D. consistency of product mix - The technique for product line length in which Company wants to add more product items in the present range is classified as _________?
A. line deepening
B. line filling
C. line stretching
D. line consistency - In the product mix, the company producing the toothpaste, paper products, detergents and bathing soap bars is classified as _________?
A. product line consistency
B. product line width
C. product line length
D. product line depth - The pricing strategies related to product mix consists of?
A. product bundle pricing
B. by-product pricing
C. captive product pricing
D. all of above
