A. Strengths
B. Weaknesses
C. Opportunities
D. Threats
Related Mcqs:
- The organization’s buying behaviors of raw materials for production purposes is called?
A. business buyer behavior
B. derived demand
C. business buying process
D. cognitive dissonance - The process which involves comparing alternative suppliers for buying raw materials needed in production is classified as?
A. business buyer behavior
B. derived demand
C. business buying process
D. cognitive dissonance - The Companys strengths and weakness are evaluated in?
A. PEST analysis
B. SWOT analysis
C. Both a and b
D. None of above - When the company’s marketing expenditures affect its product sales, this is concluded as ____________?
A. product-share
B. sales response functions
C. company market share
D. potential customers - The problem arises in price cut when the customer’s assume that quality of product has become poor is called __________?
A. low-quality trap
B. fragile-market-share trap
C. shallow-pockets trap
D. price-war traps - The stage in buying behavior which follows supplier’s selection and discuss final specification of raw materials is classified as?
A. supplier selection
B. proposal solicitation
C. supplier search
D. order-routine specification - The process of managing upstream and downstream of final goods, flow of raw materials and information about resellers and final consumers is classified as?
A. marketing logistics network
B. supply chain management
C. delivery network
D. physical distribution network - The major categories of raw materials are included in ___________?
A. farm and natural products
B. component materials
C. component parts
D. installations and equipment - The determinants of service quality in service-quality model includes ____________?
A. reliability and empathy
B. responsiveness
C. assurance and tangibles
D. all of the above - The buying situation in which suppliers make effort to maintain quality of materials is classified as_________?
A. straight rebuy
B. turned rebuy
C. new buy
D. purpose buying
