A. business buyer behavior
B. derived demand
C. business buying process
D. cognitive dissonance
Related Mcqs:
- The process which involves comparing alternative suppliers for buying raw materials needed in production is classified as?
A. business buyer behavior
B. derived demand
C. business buying process
D. cognitive dissonance - The stage in buying behavior which follows supplier’s selection and discuss final specification of raw materials is classified as?
A. supplier selection
B. proposal solicitation
C. supplier search
D. order-routine specification - The loss in sales because of poor quality raw materials have been used in production is concluded in companys?
A. Strengths
B. Weaknesses
C. Opportunities
D. Threats - The process of dividing potential customers on the basis of common needs or characteristics and buying behaviors is called?
A. market segmentation
B. targeting the market
C. undifferentiated marketing
D. differentiated marketing - The buying center includes all the organizations who play roles as_________?
A. initiators and users
B. deciders and approvers
C. buyers and gatekeepers
D. all of the above - The segmentation of the market having similar buying behaviors but located in different countries?
A. intermarket segmentation
B. intramarket segmentation
C. international market
D. domestic markets - The ‘psychological factors’ that affect consumer’s buying behaviors includes?
A. motivation
B. perception
C. beliefs and attitudes
D. all of above - The groups that may have direct or indirect effect on their buying behaviors and attitudes are classified as ____________?
A. reference groups
B. affecting groups
C. marketing groups
D. retailer groups - The process of managing upstream and downstream of final goods, flow of raw materials and information about resellers and final consumers is classified as?
A. marketing logistics network
B. supply chain management
C. delivery network
D. physical distribution network - The major categories of raw materials are included in ___________?
A. farm and natural products
B. component materials
C. component parts
D. installations and equipment
