An ability to determine the marketing strategy to affect customer mind-set is considered as _________?

Related Mcqs:

1. The sustainable marketing principle which states that company should organize and view its marketing mix activities by keeping customer view in mind is called?

   A. consumer oriented marketing
   B. customer value marketing
   C. innovative marketing
   D. inbound ⁄ outbound marketing

2. The brand knowledge differential effects on consumer mind with the help of marketing of the specific brand is considered as _________?

   A. marketer’s brand equity
   B. customer based brand equity
   C. knowledge based equity
   D. effective brand equity

3. The factors that affect Company’s ability to maintain customer relationships are known as?

   A. Marketing environment
   B. Marketing dashboard
   C. Marketing plan
   D. Both a and b

4. The extent in which value in created in customer’s mind and affects market performance is considered as __________?

   A. market multiplier
   B. customer multiplier
   C. customer multiplier
   D. program multiplier

5. In value stages, the customer’s mind-set should consider _________?

   A. associations
   B. communications
   C. cost structure
   D. stock price

6. The customer driven marketing strategy is another name of?

   A. The selling concept
   B. The marketing concept
   C. The product concept
   D. The societal marketing concept

7. The international marketing strategy according to which company uses separate marketing mix for each international target market is classified as?

   A. straight product marketing
   B. product adaptation marketing
   C. standardized global marketing
   D. adapted global marketing

8. The international marketing strategy according to which company uses same marketing mix in all the international markets is called?

   A. straight product marketing
   B. product adaptation marketing
   C. standardized global marketing
   D. adapted global marketing

9. The share of market, mind and customer heart are three variables for analyzing _________?

   A. potential threats
   B. potential strengths
   C. potential opportunities
   D. potential weaknesses

10. The way how information taken out from customer’s memory or mind is classified as________?

    A. memory revival
    B. memory retrieval
    C. memory encoding
    D. memory decoding