A. selective attention
B. selective shopping
C. selective ad watching
D. selective noticing
Related Mcqs:
- The perceptual process in which customers notice price deviation as stimulus is classified as_________?
A. selective shopping
B. selective ad watching
C. selective attention
D. selective noticing - The perceptual process in which customer’s remember good points about brand as compared to competing brand is___________?
A. selective noticing
B. selective shopping
C. selective attention
D. selective retention - The perceptual process in which the potential customers relate ads to their customer needs is classified as_________?
A. selective attention
B. selective noticing
C. selective shopping
D. selective ad watching - The perceptual processes that are based on stimulus consists of?
A. selective attention
B. selective distortion
C. selective retention
D. all of above - The products that are usually distributed through fewer stores but with increased customer services is called?
A. shopping specialty products
B. less convenient sought products
C. shopping products
D. unsought industrial product - The groups that people think to join are classified as_________?
A. leader groups
B. party groups
C. aspiration groups
D. associative groups - The first step in buying, decision process is to__________?
A. recognize problem
B. search of information
C. deciding information sources
D. problem analysis - The process about how the individual customer come to know about the market offering, is classified as________?
A. total set of brands
B. brands awareness
C. consideration set
D. availability set - The process of allocation capacity for some environmental stimulation is called______________?
A. selective retention
B. selective attention
C. selective distortion
D. prepared distortion - The process of tracing customer’s motivation from instrumental to terminal ones is classified as __________?
A. laddering
B. motivation hierarchy
C. intentional hierarchy
D. sampling hierarchy
