A. Macro environment
B. Microenvironment
C. Both a and b
D. None of above
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Related Mcqs:
- The loss in sales because of poor quality raw materials have been used in production is concluded in companys?
- A. Strengths B. Weaknesses C. Opportunities D. Threats...
- The Companys strengths and weakness are evaluated in?
- A. PEST analysis B. SWOT analysis C. Both a and b D. None of above...
- The ‘customer markets’ & ‘publics’ are included in company’s environment calledThe ‘customer markets’ & ‘publics’ are included in company’s environment called?
- A. Macro environment B. Microenvironment C. Both a and b D. None of above...
- The process of watching customers in natural environment is called?
- A. experimental research B. ethnographic research C. observational research D. survey research...
- The forces and factors that shape customers preferences and behaviors are known as?
- A. the cultural environment B. the demographic environment C. the economic environment D. the political environment...
- In external environment, the favorable factors and trends are classified as?
- A. Strengths B. Weaknesses C. Opportunities D. Threats...
- The large societal forces that affects organizations close factors are known as?
- A. Microenvironment B. Macro environment C. Organizations environment D. Market environment...
- In market segmentation evaluation, the factors must be considered are?
- A. segment size and growth B. segment structural attractiveness C. company objective and resources D. all of above...
- The factors that must be considered while designing the pricing strategies are?
- A. price of competitors B. strategies of competitors C. marketing strategy D. all of above...
- The structure, policies and corporate culture to change business environment are called __________?
- A. organization B. company C. conglomerate D. diversified market...
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