A. Microenvironment
B. Macro environment
C. Organizations environment
D. Market environment
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Related Mcqs:
- The process through which large organizations identify, choose and evaluate among the range of brands is classified as________?
- A. small buying B. procedure buying C. organizational buying D. large buying...
- The forces and factors that shape customers preferences and behaviors are known as?
- A. the cultural environment B. the demographic environment C. the economic environment D. the political environment...
- The close factors affecting the company’s ability to serve its customers are referred as?
- A. Microenvironment B. Macro environment C. Both a and b D. None of the above...
- Considering the strategic planning, the ‘Organizations purpose’ statement is known as?
- A. Vision statement B. Mission statement C. Value proposition D. Both a and b...
- The ‘natural forces or factors’ are considered in company’s environment called?
- A. Macro environment B. Microenvironment C. Both a and b D. None of above...
- The extent in which value in created in customer’s mind and affects market performance is considered as __________?
- A. market multiplier B. customer multiplier C. customer multiplier D. program multiplier...
- The set of organizations interdependent on each other that help in making market offerings available to customer are called?
- A. interactive channels B. marketing channels C. pricing channels D. basing point channels...
- The major types of retail organizations includes?
- A. corporate chains B. retailer cooperatives C. voluntary chains D. all of above...
- The buying center includes all the organizations who play roles as_________?
- A. initiators and users B. deciders and approvers C. buyers and gatekeepers D. all of the above...
- The information is collected from consumer rating organizations and mass media is classified as_________?
- A. public sources B. experimental sources C. personal sources D. commercial sources...
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