A. business markets
B. international markets
C. consumer markets
D. government markets
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The ‘natural forces or factors’ are considered in company’s environment called?
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According to brand personality traits, the ‘excitement’ is concluded as brand being?
A. Macro environment
B. Microenvironment
C. Both a and b
D. None of above
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A company’s marketing environment consists of?
A. outdoorsy and tough
B. daring and imaginative
C. cheerful and wholesome
D. charming and upper class
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The marketing intermediaries includes?
A. Microenvironment
B. Macro environment
C. Both a and b
D. None of the above
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All the factors affecting purchasing power of consumers are included in?
A. Financial intermediaries
B. Marketing services agencies
C. Both a and b
D. None of the above
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The ‘stages in the adoption process’ involves?
A. the cultural environment
B. the demographic environment
C. the economic environment
D. both a and b
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Physical distribution channels includes?
A. awareness
B. interest
C. evaluation and trial
D. all of above
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The forces and factors that shape customers preferences and behaviors are known as?
A. Retailers
B. Wholesalers
C. Both a and b
D. None of the above
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A company’s value delivery network, the marketers must treat?
A. the cultural environment
B. the demographic environment
C. the economic environment
D. the political environment
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