A. awareness
B. interest
C. evaluation and trial
D. all of above
Related Mcqs:
- In ‘stages of adoption process’, the stage in which customer considers whether to try product or not to is classified as?
A. awareness stage
B. interest stage
C. evaluation and trial stage
D. adoption - In ‘stages of adoption process’, the customer decides to become regular user in?
A. awareness stage
B. interest stage
C. evaluation stage
D. adoption - The stages such as awareness stage, conviction stage, liking stage, preference stage and actual purchase stage are all stages of the process called?
A. channeling stages
B. buyer readiness stage
C. channel designing stages
D. strategic stages - In ‘adoption process for new products’, the customer seek information in the?
A. awareness stage
B. interest stage
C. evaluation and trial stage
D. all of above - The factors influence innovation’s rate of adoption are?
A. relative advantage
B. divisibility
C. communicability
D. all of above - The kind of contractual VMS (vertical marketing system) in which franchisor links different stages in distribution-production process is classified as?
A. franchise organization
B. member organization
C. link organization
D. administered organization - New task buying process passes through the stages such as________?
A. awareness
B. evaluation
C. trial and adoption
D. all of the above - The eight stages in buying process is called__________?
A. buy phase
B. purchase phase
C. sell phase
D. off phase - The process which involves controlling, implementing and planning the materials and final goods to meet final customer at high profits is classified as?
A. exclusive distribution
B. exclusive dealing
C. physical distribution
D. supply chain management - The process which involves comparing alternative suppliers for buying raw materials needed in production is classified as?
A. business buyer behavior
B. derived demand
C. business buying process
D. cognitive dissonance
