A. aspiration groups group
B. associative group
C. dissociative group
D. inspiration group
Related Mcqs:
- The group or individuals who decide the supplier’s and product requirements are classified as________?
A. deciders
B. selectors
C. evaluators
D. providers - The individuals who have formal authority in selection of supplier’s are classified as________?
A. approvers
B. deciders
C. buyers
D. evaluators - The group of people with traditional values and like to buy brands they have already heard is classified as _________?
A. non-traditionalist
B. traditionalist
C. non-enthusiast
D. enthusiast - The group of independent retailers that are engaged in group buying and are sponsored by group of wholesalers is considered as?
A. involuntary franchising
B. voluntary chain
C. involuntary chain
D. voluntary franchising - The belief system that helps in shaping attitudes and behaviors is classified as _____________?
A. core consumer behavior
B. core values
C. multitasking
D. time constrained - The groups that may have direct or indirect effect on their buying behaviors and attitudes are classified as ____________?
A. reference groups
B. affecting groups
C. marketing groups
D. retailer groups - The way how information taken out from customer’s memory or mind is classified as________?
A. memory revival
B. memory retrieval
C. memory encoding
D. memory decoding - When the product is risky it can affect the well-being of buyer mentally and is classified as________?
A. attitude risk
B. psychological risk
C. physiological risk
D. social risk - The process about how the individual customer come to know about the market offering, is classified as________?
A. total set of brands
B. brands awareness
C. consideration set
D. availability set - The portion of consumers, who tend to buy more products with lower costs are best classified as________?
A. time constrained
B. money constrained
C. availability constrained
D. geographical constrained
