A. market development system
B. market record system
C. marketing intelligence system
D. market information system
Collecting Information and Forecasting Demand
Collecting Information and Forecasting Demand
A. share penetration index
B. profit penetration index
C. price penetration index
D. market demand index
A. penetrated market
B. potential market
C. target market
D. available market
A. exponential smoothing
B. time series smoothing
C. statistical smoothing
D. sales forecast
A. demographic environment analysis
B. geographic environment analysis
C. economic environment analysis
D. analysis of natural environment
A. Company sales potential
B. product sales potential
C. market demand potential
D. forecasted sales
A. market demand
B. product demand
C. services demand
D. customer buying power
A. raw material budgeting
B. product budgeting
C. sales budget
D. quota system
A. total demand potential
B. current demand
C. total market potential
D. total production potential
A. external record
B. private record
C. public record
D. internal record