A. external record
B. private record
C. public record
D. internal record
Related Mcqs:
- The loss in sales because of poor quality raw materials have been used in production is concluded in companys?
A. Strengths
B. Weaknesses
C. Opportunities
D. Threats - The information which is collected from sales dealers, sales displays and advertising is classified as ____________?
A. personal sources
B. commercial sources
C. public sources
D. experimental sources - The Companys strengths and weakness are evaluated in?
A. PEST analysis
B. SWOT analysis
C. Both a and b
D. None of above - Considering promotional mix, the method in which sales force personal presentation for building customer relationship and increasing sales is called?
A. sales promotion
B. personal selling
C. public relations
D. advertising - The analysis of data from variety of sources such as media spending data and retailer scanner data are called as ___________?
A. marketing-mix modeling
B. customer-mix modeling
C. data-mix modeling
D. market oriented research - The tools of sales promotion that are used to trigger short term customer involvement or to build customer relationships are classified as?
A. inbound promotion
B. outbound promotion
C. organizational promotion
D. consumer promotions - The Website used to build customer goodwill, supplement sales channels and collect customer feedback is classified as?
A. corporate website
B. marketing website
C. branding website
D. viral website - The comparison of past time series as seasonal sales and sales trend is included in ____________?
A. time-series analysis
B. expert opinion
C. sales force opinion
D. buyer’s intentions - A coordinate collection of procedures, data, systems with supporting hardware and software is defined as ____________?
A. marketing decision support system
B. sampling decision support system
C. planning support system
D. marketing support system - The purchase of customer information from outside firms and vendors is classified as ____________?
A. marketing intelligence system
B. market information system
C. market development system
D. market record system
