The ‘value proposition’ is called brands?

Related Mcqs:

1. When the companies combine existing brand with new brands, the brands are called __________?

   A. parent brand B. product extension C. brand extension D. sub-brand...

2. The U.S consumers prefer familiar brands and are loyal to establish brands are classified as __________?

   A. strivers B. non-strivers C. non-believers D. believers...

3. Value proposition consists of?

   A. Differentiation B. Segmentation & targeting C. Positioning D. Both a and c...

4. The detailed description of products, target market, competitors and customer value proposition is classified as?

   A. write-up B. write-down C. follow-up D. none of above...

5. The value proposition in which customer is focused, is the result of ___________?

   A. targeting B. positioning C. extract target D. segmenting...

6. The planning of target market and value proposition of firm is the part of ___________?

   A. tactical marketing plan B. strategic marketing plan C. firm’s financial plan D. market opportunities...

7. The process of creating ‘Value Proposition’ is considered as __________?

   A. segment profitability B. segment positioning C. acid test segments D. marketing mix...

8. According to ‘real-win-worth doing’ proposition, company analysis about competitive advantage is part of?

   A. real B. win C. worth doing D. less worthy...

9. According to ‘real-win-worth doing’ proposition of marketing, checking the fit of product in overall strategy is part of?

   A. real B. win C. worth doing D. less worthy...

10. According to ‘real-win-worth doing’ proposition, analysis of checking profit potential for new product is part of?

    A. real B. win C. worth doing D. less worthy...