A. real
B. win
C. worth doing
D. less worthy
Advertisement
Related Mcqs:
- According to ‘real-win-worth doing’ proposition, analysis of checking profit potential for new product is part of?
- A. real B. win C. worth doing D. less worthy...
- According to ‘real-win-worth doing’ proposition of marketing, checking the fit of product in overall strategy is part of?
- A. real B. win C. worth doing D. less worthy...
- The analysis of how customer experiences contribute to company’s competitive advantage is classified as __________?
- A. customer’s metrics pathway B. unit metrics pathway C. stakeholder satisfaction pathway D. company metrics pathway...
- The type of competitive advantage which is used as springboard to create new advantages is classified as __________?
- A. leverage able advantage B. non leverage advantage C. announced advantage D. inspiring advantage...
- According to SWOT analysis, the analysis of Opportunities & Threats is part of?
- A. Internal environment B. External environment C. Both a and b D. None of the above...
- The brand which competes with others and focuses on competitive analysis is best classified as _________?
- A. competitive frame of reference B. visual frame of reference C. positioned frame of reference D. extended frame of reference...
- The detailed description of products, target market, competitors and customer value proposition is classified as?
- A. write-up B. write-down C. follow-up D. none of above...
- The value proposition in which customer is focused, is the result of ___________?
- A. targeting B. positioning C. extract target D. segmenting...
- The planning of target market and value proposition of firm is the part of ___________?
- A. tactical marketing plan B. strategic marketing plan C. firm’s financial plan D. market opportunities...
- The process of creating ‘Value Proposition’ is considered as __________?
- A. segment profitability B. segment positioning C. acid test segments D. marketing mix...
Advertisement