A. markup pricing
B. target return pricing
C. target return costing
D. markup costing
Related Mcqs:
- A feasibility study shows that a fixed capital investment of P10,000,000 is required for a proposed construction firm and an estimated working capital of P2,000,000. Annual depreciation is estimated to be10% of the fixed capital investment. Determine the rate of return on the total investment if the annual profit is P3,500,000?
A. 28.33 %
B. 29.17 %
C. 30.12 %
D. 30.78 % - The pricing strategy in which the company determines price it will make the targeted return is classified as?
A. target return pricing
B. markup return pricing
C. learning pricing
D. marginal pricing - If the invested capital is $150000 and target rate of return on investment is 16%, then the targeted annual operating income would be ___________?
A. $27,000
B. $26,000
C. $24,000
D. $25,000 - Return on Investment (ROI) can be calculated as Net return from investment on marketing divided by?
A. Cost of investment on marketing
B. Relative market share
C. Market growth rate
D. Relative market share plus market growth rate - How is termed the balance of investment and return; in which investment and return are exactly equal ?
A. Break even
B. Breakeven point
C. Both of them
D. None of them - The price increasing technique in which customers are asked to pay today’s price as well as inflation increased before delivery of goods is classified as ___________?
A. escalator clauses
B. reduction of discounts
C. unbundling
D. delayed quotation pricing - A investor wishes to earn 7% on his capital after payment of taxes. If the income from an available investment will be taxed at an average rate of 42%, what minimum rate of return, before payment of taxes, must the investment offer to be justified ?
A. 12.07 %
B. 12.34 %
C. 12.67 %
D. 12.87 % - The total investment in a project is Rs. 10 lakhs and the annual profit is 1.5 lakhs. If the project life is 10 years, then the simple rate of return on investment is__________________?
A. 15%
B. 10%
C. 1.5%
D. 150% - The Company whose strategies are based on the idea of delivering superior brand value to its targeted segment is classified as?
A. competitor centered company
B. customer centered company
C. profit centered company
D. market centered company - The kind of marketing through which company connect with targeted segments on one to one interaction basis is classified as?
A. event marketing
B. stress marketing
C. direct marketing
D. indirect marketing
Mcq Added by: admin