The information acquired from family friends and acquaintances is classified as________?

Related Mcqs:

1. The family, friends, coworkers and neighbors are classified as__________?

   A. membership groups B. formal groups C. transaction group D. informal groups...

2. The type of product failure can cause any embarrassment in front of family and friends is classified as___________?

   A. social risk B. attitude risk C. psychological risk D. physiological risk...

3. The information is acquired from examining, handling and usage of the product is classified as__________?

   A. personal sources B. commercial sources C. public sources D. experimental sources...

4. The way of personal communication between friends, family, neighbors and target buyers about particular market offering is called?

   A. print and broadcast media B. word-of-mouth influence C. buzz marketing D. display and online media...

5. An unlimited and permanent repository of useful information is classified as________?

   A. temporary memory B. motivational memory C. long term memory D. short term memory...

6. The way how information taken out from customer’s memory or mind is classified as________?

   A. memory revival B. memory retrieval C. memory encoding D. memory decoding...

7. The type of heuristic in which customer adjust initial judgment on the basis of additional information is classified as________?

   A. peripheral heuristic B. anchoring heuristic C. geographical heuristic D. adjusting heuristic...

8. The people having authority to prevent information to reach the deciders and approvers are classified as________?

   A. approvers B. gatekeepers C. evaluators D. initiators...

9. The simple and routine exchanges with moderate level of cooperation and exchange of information is classified as________?

   A. basic buying and selling B. contractual selling C. contractual buying D. cooperative systems...

10. The relationship which requires less cooperation and exchange of information is classified as________?

    A. contractual selling B. contractual buying C. cooperative systems D. bare bones...