The well-known brand ‘Apple’ is related to brand personality trait of?

Related Mcqs:

1. The Jeep can associated with brand personality trait known as?

   A. ruggedness
   B. competence
   C. sophistication
   D. excitement

2. According to brand personality traits, the ‘sophistication’ is concluded as brand being?

   A. reliable and intelligent
   B. daring and imaginative
   C. cheerful and wholesome
   D. charming and upper class

3. According to brand personality traits, the ‘sincerity’ is concluded as brand being?

   A. outdoorsy and tough
   B. daring and imaginative
   C. cheerful and wholesome
   D. charming and upper class

4. According to brand personality traits, the ‘ruggedness’ is concluded as brand being?

   A. outdoorsy and tough
   B. cheerful and wholesomeness
   C. daring and imaginative
   D. charming and upper class

5. According to brand personality traits, the ‘excitement’ is concluded as brand being?

   A. outdoorsy and tough
   B. daring and imaginative
   C. cheerful and wholesome
   D. charming and upper class

6. The Apple customers who keeps buying same brand in every purchase is an example of?

   A. user status
   B. usage rate
   C. loyalty status
   D. benefits sought

7. In brand dynamics, the brand active familiarity based on trial and saliency of promising brand is classified as _________?

   A. presence
   B. brand relevance
   C. performance
   D. advantage

8. The brand which is result of extension in brand or sub-brand is classified as __________?

   A. brand extension
   B. sub-brand
   C. parent brand
   D. product extension

9. All the brand’s related thoughts, images, experiences and attitudes towards a particular brand is classified as_________?

   A. word associations
   B. sentence associations
   C. Company associations
   D. brand associations

10. The ‘brand personality’ includes?

    A. sincerity
    B. sophistication
    C. competence and excitement
    D. all of above