The Jeep can associated with brand personality trait known as?

Related Mcqs:

1. The well-known brand ‘Apple’ is related to brand personality trait of?

   A. ruggedness
   B. competence
   C. sophistication
   D. excitement

2. According to brand personality traits, the ‘sophistication’ is concluded as brand being?

   A. reliable and intelligent
   B. daring and imaginative
   C. cheerful and wholesome
   D. charming and upper class

3. According to brand personality traits, the ‘sincerity’ is concluded as brand being?

   A. outdoorsy and tough
   B. daring and imaginative
   C. cheerful and wholesome
   D. charming and upper class

4. According to brand personality traits, the ‘ruggedness’ is concluded as brand being?

   A. outdoorsy and tough
   B. cheerful and wholesomeness
   C. daring and imaginative
   D. charming and upper class

5. According to brand personality traits, the ‘excitement’ is concluded as brand being?

   A. outdoorsy and tough
   B. daring and imaginative
   C. cheerful and wholesome
   D. charming and upper class

6. In brand dynamics, the brand active familiarity based on trial and saliency of promising brand is classified as _________?

   A. presence
   B. brand relevance
   C. performance
   D. advantage

7. The brand which is result of extension in brand or sub-brand is classified as __________?

   A. brand extension
   B. sub-brand
   C. parent brand
   D. product extension

8. The parent brand if it is associated with multiple products in brand extension is called _________?

   A. family brand
   B. product extension
   C. sub-product
   D. parent company

9. The ‘brand personality’ includes?

   A. sincerity
   B. sophistication
   C. competence and excitement
   D. all of above

10. The structured approach to assess sources of brand’s equity and its outcomes to create brand’s value is classified as __________?

    A. brand value chain
    B. company supply chain
    C. direct supply chain
    D. indirect supply chain