A. Four support activities
B. Five support activities
C. Six support activities
D. Seven support activates
Related Mcqs:
- The ‘chain of value’ identifies _________?
A. Four primary activities
B. Five primary activities
C. Six primary activities
D. Seven primary activities - Activities in the value chain’s support are included __________?
A. procurement
B. technology development
C. infrastructure of firm
D. all of the above - The ‘operations, sales and services’ are the part of firm’s value chain _________?
A. marketing activities
B. financial activities
C. raw materials
D. primary activities - The way of designing international channels to manage entire supply chain which leads to global value delivery network is classified as?
A. whole strategic view
B. whole channel view
C. whole product adaptation
D. whole communication adaptation - The expenditures that are tailored to particular value chain and organization are classified as________?
A. vertical investments
B. horizontal investments
C. specific investments
D. contractual investments - The value creating activities carried by internal departments of company are classified as?
A. Value chain
B. Value delivery network
C. Portfolio analysis
D. None of above - In the value creation, ‘communicating the value’ phase includes __________?
A. utilizing the social media sources
B. utilizing raw materials
C. utilizing the competencies
D. utilizing the capabilities - The specialized community of employees’ whose activities are focused around the brand is classified as __________?
A. brand community
B. impression community
C. external community
D. internal community - The activities and steps that inform and engage employees in building a brand is classified as __________?
A. external marketing
B. internal marketing
C. internal branding
D. external branding - The activities carry by the company to design and produce a differentiated container for particular product is classified as __________?
A. guarantees
B. warranties
C. labeling
D. packaging
