A. lining principle
B. cancellation principle
C. golden lining principle
D. segregate principle
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Related Mcqs:
- The strategy to segregate small amount of gains from large amount of loss includes ____________?
- A. cancellation principle B. segregate principle C. silver lining principle D. golden lining principle...
- The strategy that focuses on smaller segments and attract only few competitors is called?
- A. mass marketing B. segmented marketing C. niche marketing D. micromarketing...
- The strategy which does not after the large market to capture smaller share is called?
- A. mass marketing B. segmented marketing C. niche marketing D. micromarketing...
- The recognition of needs to integrate environmental issues into firm’s strategic plans is called ___________?
- A. corporate environmentalism B. individual environmentalism C. market environmentalism D. environment segmentation...
- The firm that operates in more than one country gains production, marketing and financial advantages that are not available to domestic competitors is called?
- A. global firm B. expanding firm C. premium firm D. challenger firm...
- Many brick-and-click competitors became stronger contenders in the marketplace than the pure-click firms because they had a larger pool of resources to work with and ________.
- A. Better prices B. Well-established brand names C. One-on-one communications D. direct selling capability...
- The reduction in prices made on larger purchases is classified as?
- A. bargained reduction B. discount C. allowance D. price segment...
- The slow economic and technological changes which influence for larger period of times is called __________?
- A. super trend B. fabulous trend C. techno-socio trend D. mega trend...
- In smaller companies, the pricing strategies are handled by?
- A. divisional manager B. top management C. sales manager D. marketing manager...
- The strategy which is used when the buyers mistakenly assume competing brands beneficial, is classified as__________?
- A. competitive de-positioning B. competitive repositioning C. physiological de-positioning D. brand repositioning...
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