A. motivational process
B. sampling process
C. perceptual process
D. technical process
Related Mcqs:
- The pricing strategy for products or services in which company charges higher prices everyday but run promotion for low prices for selective products is called?
A. low high pricing
B. every day same pricing
C. everyday low pricing
D. high low pricing - In marketing intermediaries, the way of distribution in which few dealers distribute company’s product in selective territories is classified as?
A. selective distribution
B. intensive distribution
C. inclusive distribution
D. exclusive distribution - The higher level of selective demand for the product is referred as ____________?
A. product demand
B. market share
C. market index
D. product index - Considering types of wholesalers, the types of agents are?
A. selling agents
B. manufacturer’s agent
C. commission merchants
D. rack jobbers - Marketing myopia is to pay attention to?
A. Product offered by company
B. Benefits produced by products
C. Experiences associated with products
D. None of above - The factors that can affect purchase decision and attention are?
A. attitude of others
B. unexpected situational factors
C. expected situational factors
D. both a and b - The consumers who are sensitive in the matter how other see us is classified in the concept of_________?
A. self-concept
B. self-monitors
C. ideal self-concept
D. actual self-concept - The failure of product that increases the likelihood of customer’s purchasing products with warranty is an example of_________?
A. anchoring heuristic
B. adjusting heuristic
C. availability heuristic
D. geographical heuristic - The recognition of extrinsic and interpersonal influences emphasize on strengthening of_________?
A. corporate brand
B. competitor’s brand
C. supplier’s brand
D. initiator brand - The most geographically concentrated buyer is the part of_________?
A. business markets
B. consumer markets
C. elastic markets
D. inelastic markets
