The consumers who are sensitive in the matter how other see us is classified in the concept of_________?

Related Mcqs:

1. The division of market on the basis of marital status of consumers such as ‘single consumers’ and ‘married consumers’ is an example of?

   A. geographic segmentation
   B. demographic segmentation
   C. psychographic segmentation
   D. behavioral segmentation

2. The kind of online marketing domain which is initiated by consumers to target the consumers is classified as?

   A. consumer to business domain
   B. consumer to consumer domain
   C. business to consumer domain
   D. business to business domain

3. The kind of products that does not benefit consumers in long run but can immediate satisfy consumers are classified as?

   A. deficient products
   B. pleasing products
   C. salutary products
   D. desirable products

4. The consumers who seek the answer of ‘how we see ourselves’ is a concept named_________?

   A. ideal self-concept
   B. actual self-concept
   C. self-concept
   D. self-monitors

5. In order to describe a cluster of complementary products and services that are closely related in the minds of consumers but are spread across a diverse set of industries, Mohan sawhney has proposed the concept of__________?

   A. Vertical Integration
   B. Horizontal Integration
   C. beta Market
   D. Meta Market

6. The ________ concept holds that consumers will favor those products that offer the most quality, performance, or innovative features.

   A. Product
   B. Marketing
   C. Production
   D. Selling

7. The concept holds that consumers and businesses, if left alone, will ordinarily not buy enough of the organization’s products is termed as____________?

   A. Production Concept
   B. Selling Concept
   C. Marketing Concept
   D. Buying Concept

8. The pricing strategy uses by companies, operating in price sensitive market is classified as ___________?

   A. market penetration pricing
   B. market skimming pricing
   C. quality leadership pricing
   D. push pricing strategy

9. The theory in which consumers make their own alternatives on the basis of benefits and failure is classified as_________?

   A. prospect theory
   B. integration theory
   C. segregation theory
   D. alternative theory

10. The portion of consumers, who tend to buy more products with lower costs are best classified as________?

    A. time constrained
    B. money constrained
    C. availability constrained
    D. geographical constrained