A. attitude of others
B. unexpected situational factors
C. expected situational factors
D. both a and b
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Related Mcqs:
- In buyer decision process, the stage in which the purchase intention is transformed in to purchase decision is called?
- A. need recognition B. information search C. purchase decision D. both b and c...
- The factors that influence the purchase decision and purchase intention are __________?
- A. unanticipated situational factors B. attitudes of others C. anticipated factors D. both A and B...
- The ‘psychological factors’ that affect consumer’s buying behaviors includes?
- A. motivation B. perception C. beliefs and attitudes D. all of above...
- The factors that affect Company’s ability to maintain customer relationships are known as?
- A. Marketing environment B. Marketing dashboard C. Marketing plan D. Both a and b...
- When more and more extrinsic factors play role in the buying decision, the customer most probably follow__________?
- A. peripheral route B. central route C. expectancy cue D. value cue...
- Marketing myopia is to pay attention to?
- A. Product offered by company B. Benefits produced by products C. Experiences associated with products D. None of above...
- The ‘selective distortion’ and ‘selective attention’ are the types of_________?
- A. motivational process B. sampling process C. perceptual process D. technical process...
- The sales promotion tools used to stimulate purchase, motivate salespeople and generate business leads are classified in category of?
- A. event promotion B. off deal promotion C. trade promotions D. business promotions...
- The consumer promotion technique in which products are offered at low cost or free of cost on purchase of new product is classified as?
- A. sample B. coupon C. premium D. cash refunds...
- When the product is risky it can affect the well-being of buyer mentally and is classified as________?
- A. attitude risk B. psychological risk C. physiological risk D. social risk...
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