A. flexible channels
B. chain of channels
C. channel levels
D. marketing levels
Related Mcqs:
- The marketing channel that involves one or more intermediaries to made their products available to final buyers is classified as?
A. flexible channel
B. static channel
C. direct channel
D. indirect channel - The marketing channel that involves no intermediaries to made their products available to final buyers is classified as?
A. direct channel
B. indirect channel
C. flexible channel
D. static channel - The process which involves controlling, implementing and planning the materials and final goods to meet final customer at high profits is classified as?
A. exclusive distribution
B. exclusive dealing
C. physical distribution
D. supply chain management - According to categories of services mix, and the products that have no accompanying services are classified as ___________?
A. tangible goods with accompanying services
B. pure tangible goods
C. pure services
D. major service with minor goods - The efforts made by marketers to build long-term customer relationships and market products or services over internet are classified as?
A. event marketing
B. sponsored marketing
C. online marketing
D. off deal marketing - The pricing strategy for products or services in which company charges higher prices everyday but run promotion for low prices for selective products is called?
A. low high pricing
B. every day same pricing
C. everyday low pricing
D. high low pricing - The process of managing upstream and downstream of final goods, flow of raw materials and information about resellers and final consumers is classified as?
A. marketing logistics network
B. supply chain management
C. delivery network
D. physical distribution network - The products that are usually distributed through fewer stores but with increased customer services is called?
A. shopping specialty products
B. less convenient sought products
C. shopping products
D. unsought industrial product - The websites are established for independent products and customer services review forums are the classic examples of _____________?
A. product marketing
B. service marketing
C. internet based market intelligence
D. market development - If customer’s expectations and products performance matches, the customer is?
A. satisfied
B. dissatisfied
C. delighted
D. none of above
