A. tangible goods with accompanying services
B. pure tangible goods
C. pure services
D. major service with minor goods
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Related Mcqs:
- A. width of product mix B. length of product mix C. depth of product mix D. consistency of product mix __________?
- A. guarantees B. warranties C. labeling D. packaging...
- Considering the categories of services mix, the air travel with eatable is classified as _________?
- A. tangible goods with accompanying services B. pure tangible goods C. pure services D. major service with minor goods...
- The categories of services mix and intangible are classified as the example of _________?
- A. pure tangible goods B. pure services C. tangible goods with accompanying services D. major service with minor goods...
- Considering the categories of services mix, the meal of restaurant is classified as example of __________?
- A. pure services B. major service with minor goods C. tangible goods with accompanying services D. pure tangible goods...
- Considering the categories of services mix, the tangible goods such as computers and automobile cars are classified as __________?
- A. tangible goods with accompanying services B. pure tangible goods C. pure services D. major service with minor goods...
- The kind of product mix and marketing mix which appeals large number of buyers is called?
- A. mass marketing B. segmented marketing C. niche marketing D. micromarketing...
- The promotional mix strategy in which advertisement and promotions are made to final customers to induce them to buy products is classified as?
- A. pull strategy B. moral selling strategy C. rational selling strategy D. push strategy...
- In the product mix, the company producing the toothpaste, paper products, detergents and bathing soap bars is classified as _________?
- A. product line consistency B. product line width C. product line length D. product line depth...
- The pricing strategy for products or services in which company charges higher prices everyday but run promotion for low prices for selective products is called?
- A. low high pricing B. every day same pricing C. everyday low pricing D. high low pricing...
- The services such as repair and installation services are classified as __________?
- A. empathy services B. value-augmenting services C. facilitating services D. assurance services...
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