A. mass marketing
B. segmented marketing
C. niche marketing
D. micromarketing
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Related Mcqs:
- A. width of product mix B. length of product mix C. depth of product mix D. consistency of product mix __________?
- A. guarantees B. warranties C. labeling D. packaging...
- The international marketing strategy according to which company uses same marketing mix in all the international markets is called?
- A. straight product marketing B. product adaptation marketing C. standardized global marketing D. adapted global marketing...
- The sustainable marketing principle which states that company should organize and view its marketing mix activities by keeping customer view in mind is called?
- A. consumer oriented marketing B. customer value marketing C. innovative marketing D. inbound ⁄ outbound marketing...
- The product mix pricing technique through which companies develop product lines for pricing instead of single product is classified as __________?
- A. by-product pricing B. optional-feature pricing C. product line pricing D. Two-part pricing...
- The international marketing strategy according to which company uses separate marketing mix for each international target market is classified as?
- A. straight product marketing B. product adaptation marketing C. standardized global marketing D. adapted global marketing...
- The kind of reduction made to those buyers who buy large volumes of products is classified as?
- A. cash discount B. seasonal discount C. functional discount D. quantity discount...
- The kind of qualities that buyers used to evaluate before purchasing the product are classified as __________?
- A. search qualities B. credence qualities C. experience qualities D. minor qualities...
- The prices that buyers keep in their mind and compare the price of given product to other product’s prices are called?
- A. double way pricing B. Two way pricing C. reference prices D. comparable prices...
- The stage of product life cycle in which the product has achieved acceptance from its potential buyers is called?
- A. maturity stage B. productive stage C. improved market stage D. profit achieved stage...
- The market which consists the large number of buyers of product that are supplied, rented or sold to others is classified as_________?
- A. consumer market B. business market C. organization market D. large markets...
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