A. late majority
B. early majority
C. laggard
D. early adopter
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Related Mcqs:
- The tendency to which existing products appears less superior compared to innovative products is classified as?
- A. relative advantage B. divisibility C. communicability D. compatibility...
- The customer buying behavior such as little planning before buying products is included in?
- A. convenient specialty products B. unsought products C. sought products D. convenient products...
- The adopter group who tries to come up with innovative ideas at higher risk is called?
- A. late majority B. early majority C. innovators D. early adopters...
- The group of independent retailers that are engaged in group buying and are sponsored by group of wholesalers is considered as?
- A. involuntary franchising B. voluntary chain C. involuntary chain D. voluntary franchising...
- The ________ concept holds that consumers will favor those products that offer the most quality, performance, or innovative features.
- A. Product B. Marketing C. Production D. Selling...
- In the buying process, the group that have direct impact on customers is classified as____________?
- A. membership groups B. primary groups C. secondary groups D. both A and B...
- The stage in buying behavior which follows the reviews of supplier proposals by business buyer is?
- A. supplier selection B. proposal solicitation C. supplier search D. order-routine specification...
- The stage in buying behavior which follows supplier’s selection and discuss final specification of raw materials is classified as?
- A. supplier selection B. proposal solicitation C. supplier search D. order-routine specification...
- The customized products and services for customers and interaction to individual customers are the part of _________?
- A. retailer’s management B. customer relationship management C. Company relationship management D. supplier management...
- The Company who follows balanced approach to both competitors and customers while designing its strategies is classified as?
- A. market centered company B. competitor centered company C. customer centered company D. profit centered company...
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