The drivers that differentiate and identify the brands are classified as ________?

Related Mcqs:

1. The name, symbol, design or combination of all of these with intention to differentiate products is classified as ________?

   A. brand B. value products C. customized brands D. super brands...

2. The U.S consumers prefer familiar brands and are loyal to establish brands are classified as __________?

   A. strivers B. non-strivers C. non-believers D. believers...

3. The process through which large organizations identify, choose and evaluate among the range of brands is classified as________?

   A. small buying B. procedure buying C. organizational buying D. large buying...

4. When the companies combine existing brand with new brands, the brands are called __________?

   A. parent brand B. product extension C. brand extension D. sub-brand...

5. The product or service that can be differentiate the competitors but can satisfy the same need is classified as _________?

   A. customized brands B. super brands C. brand D. value products...

6. The relatively high priced brands offer by company are classified as ________?

   A. low end prestige B. high end prestige C. open end prestige D. close end prestige...

7. In branding, when two or more well perceived brands collaborate together to market product is classified as ________?

   A. co-branding B. mix branding C. optional branding D. line fill branding...

8. In brand dynamics, the belief that brand has rational or emotional advantage over, all other brands is considered as ________?

   A. brand advantage B. brand presence C. brand performance D. brand decline...

9. The low priced brands in the brand portfolio of particular Company are classified as _______?

   A. traffic builders B. fighter brands C. flankers D. competing brands...

10. When the bands are introduced to compete with the competitors thus the brands are classified as __________?

    A. flankers B. competitive C. variant brand D. sub variant brands...