The customer having sufficient time in buying and having proper knowledge about the product, in this case the customers follow _____________?

Related Mcqs:

1. When the customers possess sufficient ability and motivation, they always follow _____________?

   A. central route
   B. value route
   C. motivation route
   D. elaboration route

2. If customers perceive that price of product is less than the value it provides to customer then the customer?

   A. would buy product
   B. would not buy product
   C. would get free products
   D. would get discount

3. If customers perceive that price of product is greater than the value it provides to customer then the customer?

   A. would get free products
   B. would get discount
   C. would buy product
   D. would not buy product

4. The customers, distributors and suppliers collectively provide ideas for new-product development are classified asThe customers, distributors and suppliers collectively provide ideas for new-product development are classified as?

   A. idea’s external sources
   B. acquisition of ideas
   C. primary sources
   D. secondary sources

5. The customer buying behavior such as little planning before buying products is included in?

   A. convenient specialty products
   B. unsought products
   C. sought products
   D. convenient products

6. The retailers that follow the pattern of “locate-compare-select” to serve their customers are classified as?

   A. full-service retailers
   B. self-service retailers
   C. limited service retailers
   D. super retailers

7. The market segmented on the basis of knowledge level of customers regarding such as ‘unaware, aware, interested and desirous customers’ is included in?

   A. geographic segmentation
   B. demographic segmentation
   C. psychographic segmentation
   D. behavioral segmentation

8. A. width of product mix B. length of product mix C. depth of product mix D. consistency of product mix __________?

   A. guarantees
   B. warranties
   C. labeling
   D. packaging

9. The marketing in which product is described to customers with air television spots providing customers with toll free numbers or Website to order is called?

   A. kiosk marketing
   B. offline marketing
   C. telephone marketing
   D. direct response TV marketing

10. The more intense the product’s positivism, the customer is closer to us, then the customer can adjust ____________?

    A. our product purchase intention
    B. other product purchase intention
    C. our product perception
    D. other product perception