A. less attention
B. heightened attention
C. data attention
D. research attention
Related Mcqs:
- The industries such as media buying, energy management and advertising agencies are classified as_______?
A. geographical hubs
B. functional hubs
C. vertical hubs
D. horizontal hubs - In information search, the consumers can obtain information from?
A. personal sources
B. commercial sources
C. experiential sources
D. all of above - In business buying process, the group who furnish the information to evaluate alternatives is classified as?
A. user
B. influencer
C. decider and gatekeeper
D. buyer - In business buying process, the group who manage and control information flow is classified as?
A. user
B. influencer
C. decider
D. gatekeeper - The first step in buying, decision process is to__________?
A. recognize problem
B. search of information
C. deciding information sources
D. problem analysis - According to expectancy model, the redesigning of the whole product is classified as_______?
A. fake positioning
B. real positioning
C. brand positioning
D. market positioning - The individuals who request the need of purchasing something are classified as_______?
A. initiators
B. users
C. influencers
D. providers - The forth step in personal selling process after completion of step consisting of approach is to?
A. prospecting and qualifying
B. follow up
C. closing
D. present and demonstrate - The third step in personal selling process after completion of pre-approach step is to?
A. prospecting and qualifying
B. handling objections
C. approach
D. presentation and demonstration - The process of systematic search for gathering new product ideas is called?
A. idea generation
B. product generation
C. market development
D. business development
