A. Finance, Operations, purchasing
B. Research & Development (R&D)
C. Both a and b
D. None of the above
Related Mcqs:
- The loss in sales because of poor quality raw materials have been used in production is concluded in companys?
A. Strengths
B. Weaknesses
C. Opportunities
D. Threats - The Companys strengths and weakness are evaluated in?
A. PEST analysis
B. SWOT analysis
C. Both a and b
D. None of above - The ‘customer markets’ & ‘publics’ are included in company’s environment calledThe ‘customer markets’ & ‘publics’ are included in company’s environment called?
A. Macro environment
B. Microenvironment
C. Both a and b
D. None of above - The pricing strategy which considers setting the price after designing marketing program is classified as?
A. value based pricing
B. cost based pricing
C. discount based pricing
D. ceiling based pricing - The sustainable marketing principle which states that company must considers society’s long term interest, consumer wants and company requirements is called?
A. sense of broad marketing
B. sense of mission marketing
C. sense of vision marketing
D. societal marketing - The pricing technique which considers pricing for customers living in different locations around the world is classified as?
A. cyclical pricing
B. short term pricing
C. promotional pricing
D. geographical pricing - In ‘stages of adoption process’, the stage in which customer considers whether to try product or not to is classified as?
A. awareness stage
B. interest stage
C. evaluation and trial stage
D. adoption - The type of auctions which considers both situations such as, many buyers and one seller or one seller and many buyers, is classified as ___
A. Australian auctions
B. English auctions
C. Dutch auctions
D. Sealed-bid auctions - The distribution strategy which considers some intermediaries to carry particular product is defined as ________?
A. intensive distribution
B. selective distribution
C. exclusive distribution
D. descriptive distribution - The Macro environment of any company or organization includes?
A. the cultural environment
B. the demographic environment
C. customers in international markets
D. both a and b