A. sense of broad marketing
B. sense of mission marketing
C. sense of vision marketing
D. societal marketing
Related Mcqs:
- The sustainable marketing principle which states that company must seek real marketing and product improvement is classified as?
A. consumer oriented marketing
B. customer value marketing
C. innovative marketing
D. inbound ⁄ outbound marketing - The sustainable marketing principle which states that company should organize and view its marketing mix activities by keeping customer view in mind is called?
A. consumer oriented marketing
B. customer value marketing
C. innovative marketing
D. inbound ⁄ outbound marketing - The sustainable marketing principle which states that company invest most of its resources to customer value building is classified as?
A. innovative marketing
B. inbound ⁄ outbound marketing
C. consumer oriented marketing
D. customer value marketing - The sustainable marketing principle which says that company must define mission statement in broad social terms in place of only product terms is classified as?
A. sense of broad marketing
B. sense of mission marketing
C. sense of vision marketing
D. societal marketing - The environmentally and socially sustainable marketing to meet present needs of customers and preserving need fulfillment for future generations is called?
A. channel view marketing
B. adaptation marketing
C. sustainable marketing
D. executive style marketing - The sustainable marketing principles does not include?
A. consumer oriented marketing
B. customer value marketing
C. innovative marketing
D. inbound ⁄ outbound marketing - According to sustainable marketing, the major movements includes?
A. consumerism
B. seller’s extremism
C. environmentalism
D. both a and c - The international marketing strategy according to which company uses same marketing mix in all the international markets is called?
A. straight product marketing
B. product adaptation marketing
C. standardized global marketing
D. adapted global marketing - The consumer promotion technique through which brand marketing event is created by company or it participates in other sponsored event is classified as?
A. event marketing
B. sponsored marketing
C. branding
D. premium marketing - The product line stretches in which a Company wants to enter into new high end market to seek higher margins and more growth opportunities is called ___________?
A. left-market stretch
B. down-market stretch
C. up-market stretch
D. Two-way stretch
