The distribution strategy which considers some intermediaries to carry particular product is defined as ________?

Related Mcqs:

1. The distribution strategy which leads to limited number of intermediaries is classified as

   A. exclusive distribution B. descriptive distribution C. intensive distribution D. selective distribution...

2. In marketing intermediaries, the way of distribution in which few dealers distribute company’s product in selective territories is classified as?

   A. selective distribution B. intensive distribution C. inclusive distribution D. exclusive distribution...

3. The activities carry by the company to design and produce a differentiated container for particular product is classified as __________?

   A. guarantees B. warranties C. labeling D. packaging...

4. The strategy based on the intermediaries involve in marketing channels do not include ___________?

   A. exclusive distribution B. descriptive distribution C. intensive distribution D. selective distribution...

5. In marketing channels, the intermediaries whose function is to assist distribution process without negotiating and taking title of goods are classified as _________?

   A. merchants B. agents C. facilitators D. terminators...

6. The strategy of marketing channel system in which company’s sales force carry, promote and sell products to end users is classified as _________?

   A. shallow strategy B. push strategy C. pull strategy D. bundle strategy...

7. The pricing strategy which considers setting the price after designing marketing program is classified as?

   A. value based pricing B. cost based pricing C. discount based pricing D. ceiling based pricing...

8. The strategy of distribution in which seller allow certain outlets to sell its product is classified as?

   A. exclusive distribution B. inclusive distribution C. selective distribution D. intensive distribution...

9. A. width of product mix B. length of product mix C. depth of product mix D. consistency of product mix __________?

   A. guarantees B. warranties C. labeling D. packaging...

10. In the product hierarchy, the specific need that causes to seek existence of particular product family is classified as _________?

    A. product line B. product class C. need family D. product family...