A. price
B. tax
C. discount
D. value added tax
Marketing Channels
Marketing Channels
A. shopping specialty products
B. less convenient sought products
C. shopping products
D. unsought industrial product
A. cost ceiling
B. cost floor
C. price ceiling
D. price floor
A. convenient specialty products
B. unsought products
C. sought products
D. convenient products
A. convenience consumer products
B. specialty consumer products
C. materials and parts in industrial product
D. capital items
A. Targeting
B. Market segmentation
C. Positioning
D. Differentiation
A. geographic segmentation
B. gender segmentation
C. psychographic segmentation
D. behavioral segmentation
A. types of customers
B. types of usage
C. types of quantity
D. types of positioning
A. divisional manager
B. top management
C. sales manager
D. marketing manager
A. New product in existing market
B. Existing product in new market
C. Existing product in existing market
D. New products in new markets