The family, friends, coworkers and neighbors are classified as__________?

Related Mcqs:

1. The way of personal communication between friends, family, neighbors and target buyers about particular market offering is called?

   A. print and broadcast media B. word-of-mouth influence C. buzz marketing D. display and online media...

2. The information acquired from family friends and acquaintances is classified as________?

   A. public sources B. media sources C. personal sources D. commercial sources...

3. The type of product failure can cause any embarrassment in front of family and friends is classified as___________?

   A. social risk B. attitude risk C. psychological risk D. physiological risk...

4. An impel action by strong internal stimulus is being classified as__________?

   A. learning B. breaking C. motivation D. drive...

5. When the customer chooses the brands on its own perception for important attributes, it is classified as__________?

   A. eliminating heuristic B. heuristics C. conjunctive heuristic D. lexicographic heuristics...

6. The form of human society ‘social stratification’ is classified as__________?

   A. social classes B. economic variables C. internal factors D. external factors...

7. When customers evaluate more than one positive dimension separately, it is classified as__________?

   A. segregate loss B. segregate gains C. integrate gains D. integrate loss...

8. The comparison of products benefits with all other market offerings is classified as__________?

   A. recognize problem B. evaluation of substitutes C. deciding information sources D. research dynamics...

9. When the customers base their predictions on example that comes to mind easily are classified as__________?

   A. availability heuristic B. representative heuristic C. anchoring heuristic D. adjusting heuristic...

10. The minor stimuli that determines when and where customer responds is classified as__________?

    A. drive B. motivation C. learning D. cues...