The split loyal can show the company’s ___________?

Related Mcqs:

1. The loss in sales because of poor quality raw materials have been used in production is concluded in companys?

   A. Strengths
   B. Weaknesses
   C. Opportunities
   D. Threats

2. The Companys strengths and weakness are evaluated in?

   A. PEST analysis
   B. SWOT analysis
   C. Both a and b
   D. None of above

3. The price cut technique which results in increasing market share but less loyal customers in market is classified as ___________?

   A. low-quality trap
   B. fragile-market-share trap
   C. shallow-pockets trap
   D. price-war traps

4. The consumers who remain loyal to two or three brands are classified as _______?

   A. split loyal
   B. switchers
   C. shifting loyal
   D. hard-core loyal

5. The U.S consumers prefer familiar brands and are loyal to establish brands are classified as __________?

   A. strivers
   B. non-strivers
   C. non-believers
   D. believers

6. The hard core loyal helps company to identify its product _________?

   A. strengths
   B. weaknesses
   C. loyalty
   D. competitor’s brands

7. The potential profitable but less loyal group is of?

   A. Butterflies
   B. Strangers
   C. True friends
   D. Barnacles

8. Both loyal and profitable group of customers is considered as?

   A. Strangers
   B. Butterflies
   C. Barnacles
   D. True friends

9. The highly loyal but less potential profitable customer’s group is of?

   A. Butterflies
   B. Barnacles
   C. True friends
   D. Strangers

10. In close-ended question, the statement which allows the respondents to show the agreement/disagreement is classified as ___________?

    A. multiple choice
    B. dichotomous
    C. semantic differential
    D. Likert scale