The sales frequency of product represents the______________?

Related Mcqs:

1. The sales force structure in which a sales representative is assigned to geographical area is allocated to sell product line in specific area is classified as?

   A. customer sales force structure
   B. product sales force structure
   C. indirect sales force structure
   D. territorial sales force structure

2. The sales force structure in which a sales representatives works to sell specific items of product line is classified as?

   A. indirect sales force structure
   B. territorial sales force structure
   C. customer sales force structure
   D. product sales force structure

3. A. width of product mix B. length of product mix C. depth of product mix D. consistency of product mix __________?

   A. guarantees
   B. warranties
   C. labeling
   D. packaging

4. The information which is collected from sales dealers, sales displays and advertising is classified as ____________?

   A. personal sources
   B. commercial sources
   C. public sources
   D. experimental sources

5. Sales force compensation should direct the sales force toward activities that are consistent with _________ ?

   A. Overall company strategies
   B. Overall company objectives
   C. Overall department objectives
   D. Overall marketing objectives
   E. All of the above 

   Submitted by: Rashid Mehmood

6. The method of managing advertising budget at a certain percentage of sales price per unit or forecasted sales of products is classified as?

   A. percentage of sales method
   B. affordable method
   C. competitive parity method
   D. objective and task method

7. Considering promotional mix, the method in which sales force personal presentation for building customer relationship and increasing sales is called?

   A. sales promotion
   B. personal selling
   C. public relations
   D. advertising

8. The combination consists average past sales and most recent sales are ______________?

   A. exponential smoothing
   B. time series smoothing
   C. statistical smoothing
   D. sales forecast

9. The comparison of past time series as seasonal sales and sales trend is included in ____________?

   A. time-series analysis
   B. expert opinion
   C. sales force opinion
   D. buyer’s intentions

10. The product line stretching in which company serves middle market, to enter in low priced product as well as high priced product line is called _________?

    A. left-market stretch
    B. down-market stretch
    C. up-market stretch
    D. Two-way stretch