A. stakeholder performance scorecard
B. marketing dashboards
C. customer performance scorecard
D. market performance record
Related Mcqs:
- The customers, distributors and suppliers collectively provide ideas for new-product development are classified asThe customers, distributors and suppliers collectively provide ideas for new-product development are classified as?
A. idea’s external sources
B. acquisition of ideas
C. primary sources
D. secondary sources - The network of company’s suppliers, immediate customers of suppliers, end users and suppliers of suppliers is classified as ____________?
A. hybrid network
B. value network
C. functional network
D. predatory network - The network of specific suppliers and distributors to create superior value is called __________?
A. supply chain
B. value chain
C. product chain
D. marketing chain - The network of delivering products to customer which is composed of distributors, suppliers and manufacturing company is classified as?
A. supply chain management
B. marketing channels
C. delivery channels
D. value delivery network - The loss in sales because of poor quality raw materials have been used in production is concluded in companys?
A. Strengths
B. Weaknesses
C. Opportunities
D. Threats - The Companys strengths and weakness are evaluated in?
A. PEST analysis
B. SWOT analysis
C. Both a and b
D. None of above - The brands used by retailers or distributors to attract large number of customer’s are classified as __________?
A. extract brands
B. bait brands
C. retained brands
D. lifetime brands - All the stated terms and conditions for which the producers enfranchise all the other distributors are classified as _________?
A. conditions of sale
B. territorial rights of distributor’s
C. territorial rights of producers
D. intensive policy - In marketing, the ‘Relative Employee Satisfaction’ is best classified as __________?
A. internal marketing metrics
B. perceived metrics
C. quality metrics
D. loyalty metrics - The ‘consumer’s satisfaction’ level is classified as ___________?
A. unit metrics
B. procedural metrics
C. marketing external metrics
D. sampling metrics