A. sought products
B. unsought products
C. less convenient products
D. convenient products
Related Mcqs:
- The detailed description of products, target market, competitors and customer value proposition is classified as?
A. write-up
B. write-down
C. follow-up
D. none of above - The shopping goods that are similar in quality and have different prices to justify the comparisons of shopping goods are classified as ____________?
A. homogeneous shopping goods
B. heterogeneous shopping goods
C. impulse shopping goods
D. emergency shopping goods - The products or market offering bought by consumers for personal consumption are classified as?
A. augmented product
B. consumer products
C. industrial products
D. intangible services - The products that are bought to be used in conduct of business is called?
A. consumer products
B. industrial products
C. augmented products
D. core customer value - The pricing strategy used to set prices for products that are optional with the main product bought is called?
A. competitive pricing
B. captive product pricing
C. optional product pricing
D. product line pricing - The total number of products that will be bought by defined set of customers for specific area is called __________?
A. market demand
B. product demand
C. services demand
D. customer buying power - The roughly and detailed estimation of market size, product price and development costs is classified as?
A. write-down
B. write-up
C. follow-up screening
D. follow-up testing - The detailed stated version of shortlisted new ideas in meaningful consumer terms is best classified as?
A. product concept
B. production phase
C. production screening
D. raw-material screening - The distribution strategy in which products are placed in all possible outlets without considering number of outlets is classified as __________?
A. exclusive distribution
B. descriptive distribution
C. intensive distribution
D. selective distribution - If the lawn mower is bought for landscaping business, the lawn mower is classified as?
A. consumer products
B. industrial products
C. augmented products
D. specialty products
