A. product concept
B. production phase
C. production screening
D. raw-material screening
Related Mcqs:
- As soon as the ideas are shortlisted, the best idea leads to development of?
A. product concept
B. production phase
C. production screening
D. none of above - The customers, distributors and suppliers collectively provide ideas for new-product development are classified asThe customers, distributors and suppliers collectively provide ideas for new-product development are classified as?
A. idea’s external sources
B. acquisition of ideas
C. primary sources
D. secondary sources - All the stated terms and conditions for which the producers enfranchise all the other distributors are classified as _________?
A. conditions of sale
B. territorial rights of distributor’s
C. territorial rights of producers
D. intensive policy - The process through which we organize, select and compile information to create meaningful picture is classified as_________?
A. motivation
B. perception
C. loyalty
D. status quo - In brand mantra, the process of making it relevant and meaningful is classified in the dimension of _________?
A. communication
B. inspiring
C. simplifying
D. straddling - The list of products depending upon long run consumer benefits and consumer satisfaction does not includes?
A. salutary products
B. outbound products
C. deficient products
D. pleasing products - The sustainable marketing principle which says that company must define mission statement in broad social terms in place of only product terms is classified as?
A. sense of broad marketing
B. sense of mission marketing
C. sense of vision marketing
D. societal marketing - The roughly and detailed estimation of market size, product price and development costs is classified as?
A. write-down
B. write-up
C. follow-up screening
D. follow-up testing - The products that are bought without detailed comparisons are best classified as?
A. sought products
B. unsought products
C. less convenient products
D. convenient products - The detailed description of products, target market, competitors and customer value proposition is classified as?
A. write-up
B. write-down
C. follow-up
D. none of above
