The person’s sociability, adaptability and defensiveness are best classified in_________?

Related Mcqs:

1. The perishable, variable and intangible goods that require more supplier creditability, adaptability and quality control are classified as __________?

   A. durable goods
   B. non-durable goods
   C. services
   D. augmented goods

2. The celebrity endorsements and objects that bring positive feeling in attitude formation of customer’s is classified in_________?

   A. central cues
   B. value cues
   C. peripheral cues
   D. value route

3. A persons feeling of pleasure which results in products performance that match expectations is called __________?

   A. satisfaction
   B. dissatisfaction
   C. distinctive proposition
   D. superior value

4. The persuasion route based on customer rational consideration and buying diligence is explained in_________?

   A. value cues
   B. central route
   C. peripheral route
   D. central cues

5. The customers, distributors and suppliers collectively provide ideas for new-product development are classified asThe customers, distributors and suppliers collectively provide ideas for new-product development are classified as?

   A. idea’s external sources
   B. acquisition of ideas
   C. primary sources
   D. secondary sources

6. The comparison of brands attributes and elimination of attributes with minimum acceptable cutoffs by the customer is classified as__________?

   A. lexicographic heuristics
   B. eliminating-by-acceptance heuristic
   C. heuristics
   D. conjunctive heuristic

7. The strategy which is used when the buyers mistakenly assume competing brands beneficial, is classified as__________?

   A. competitive de-positioning
   B. competitive repositioning
   C. physiological de-positioning
   D. brand repositioning

8. The change in attitude based on customer’s association to brands is classified as_________?

   A. elaboration route
   B. central cues
   C. value cues
   D. peripheral route

9. The process about how the individual customer come to know about the market offering, is classified as________?

   A. total set of brands
   B. brands awareness
   C. consideration set
   D. availability set

10. The person’s specific traits that can be attributed to any brand are classified as____________?

    A. brand personality
    B. personality
    C. self-goals
    D. self-values