Customer Driven Marketing Strategy

A. corporate website
B. marketing website
C. branding website
D. viral website

A. Share of customer
B. Customer equity
C. Customer lifetime value
D. None of above

A. The selling concept
B. The product concept
C. The marketing concept
D. The production concept

A. Share of customer
B. Customer equity
C. Customer lifetime value
D. All of above

A. consumer to business domain
B. consumer to consumer domain
C. business to consumer domain
D. business to business domain

A. Good fit
B. Little fit
C. Strong fit
D. Limited fit

A. Insurance or blood donations
B. Lenovo
C. Southwest Airlines
D. Bottled water industry

A. event marketing
B. sponsored marketing
C. online marketing
D. off deal marketing

A. invasion of privacy
B. spam
C. virus
D. deception

A. interactive net
B. internet
C. intranet
D. extranet