A. creative marketers
B. market driven marketers
C. responsive marketers
D. anticipative marketers
0
The assigning of resources to stronger ones to form the weaker markets are classified as ____________?
0
The defense strategy in which the leader stretches over new market territories using market diversification is classified as _____________?
A. strategic withdrawal
B. planned contraction
C. unplanned withdrawal
D. both A and B
0
The attempt of capturing a large territory by launching several front grand offensive marketing strategy is classified as ____________?
A. mobile defense
B. static defense
C. stable defense
D. unstable defenses
0
The defense which hits the competitors and keeping off the balance in between is classified as __________?
A. encirclement attack
B. flank attack
C. frontal attack
D. resource attack
0
The companies that take risks and mistakes, have vision of future necessities and flexibility are considered as ______________?
A. position defense
B. flank defense
C. preemptive defense
D. offensive defense
0
The copy which is made of the market leader’s product but differentiates its pricing and distribution strategies is classified as _____________?
A. active firms
B. proactive firms
C. reactive firms
D. responsive firms
0
The marketing attack in which the attacker matches its product, price and distribution is classified as ____________?
A. counterfeiter
B. cloner
C. imitator
D. adapter
0
The attack strategy challenger spots areas where the competitors are underperforming is considered as _____________?
A. flank attack
B. frontal attack
C. bypass attack
D. guerilla attack
0
The emulation of market leader’s product packaging with little variations is classified as ____________?
A. technological attack
B. geographic attack
C. strategic attack
D. planned attack
Download App