The companies that take risks and mistakes, have vision of future necessities and flexibility are considered as ______________?

Related Mcqs:

1. Several scholars have found that companies who embrace the marketing concept achieve superior performance. This was first demonstrated for companies practicing a ___________ understanding and meeting customers’ expressed needs.

   A. Reactive market orientation
   B. Proactive marketing orientation
   C. Total market orientation
   D. Impulsive market orientation

2. The process of allowing flexibility for unanticipated events is classified as__________?

   A. adaption
   B. adaptation
   C. adoption
   D. communication

3. The marketer who looks forward for the customer’s needs in near future is classified as ____________?

   A. creative marketers
   B. market driven marketers
   C. responsive marketers
   D. anticipative marketers

4. A company’s future value of customer base is?

   A. Share of customer
   B. Customer equity
   C. Customer lifetime value
   D. All of above

5. The movement by concerned government agencies and citizens towards improvement and protection of future and current living environment is called?

   A. consumerism
   B. seller’s extrovert sellers
   C. environmentalism
   D. seller introvert seller

6. The environmentally and socially sustainable marketing to meet present needs of customers and preserving need fulfillment for future generations is called?

   A. channel view marketing
   B. adaptation marketing
   C. sustainable marketing
   D. executive style marketing

7. The events occur in a sequence that are often predictable and shape the market future is best classified as ____________?

   A. trend
   B. mega trend
   C. minor fad
   D. market disaster

8. A company’s overall financial health of brand and future customer perspective is classified as ____________?

   A. unit dashboards
   B. brand metrics pathway
   C. marketing dashboards
   D. stakeholder’s dashboards

9. The customer’s lifetime purchases that generate the net present value of future profit streams is called _________?

   A. customer lifetime value
   B. customer purchases value
   C. customer cost incurred
   D. customer relationships

10. The plausible representation of possible future based on assumptions is called __________?

    A. scenario analysis
    B. market analysis
    C. segmentation analysis
    D. targeted factors