A. position defense
B. flank defense
C. preemptive defense
D. offensive defense
Related Mcqs:
- The defense in which market leader attacks and hits the others flank is classified as ___________?
A. counteroffensive defense
B. preemptive defense
C. offensive defense
D. position defense - When the bands are introduced to compete with the competitors thus the brands are classified as __________?
A. flankers
B. competitive
C. variant brand
D. sub variant brands - The defense which supports possible counterattack of other marketer’s is classified as ____________?
A. counter defense
B. offensive defense
C. position defense
D. flank defense - The defense strategy in which the leader stretches over new market territories using market diversification is classified as _____________?
A. mobile defense
B. static defense
C. stable defense
D. unstable defenses - The customers keeping such information that supports their attitudes towards brand is classified as?
A. selective attention
B. selective distortion
C. selective retention
D. all of above - The type of cost reduction made for channel members who perform the functions of record keeping, storing and selling is classified as?
A. functional discount
B. quantity discount
C. cash discount
D. seasonal discount - The kind of advantage gained by offering greater value to customers as compared to competitors is classified as?
A. competitive advantage
B. corporate advantage
C. branding advantage
D. premium advantage - The analysis conducted to examine benefits that are seek by customers and how customers value offers of competitors is classified as?
A. customer value analysis
B. corporate image analysis
C. strategic behavior analysis
D. benchmarking - Considering pricing strategies, the price issue that arise when sellers set prices with opinion from competitors is classified as?
A. price fixing
B. predatory pricing
C. price maintenance
D. discriminatory pricing - The product or service that can be differentiate the competitors but can satisfy the same need is classified as _________?
A. customized brands
B. super brands
C. brand
D. value products
