The regular customers of company’s products are rewarded by the designed programs, are classified as _________?

Related Mcqs:

1. The programs designed for customers which is limited to any affinity group are classified as __________?

   A. club membership programs
   B. royalty programs
   C. loyalty programs
   D. group membership programs

2. The loss in sales because of poor quality raw materials have been used in production is concluded in companys?

   A. Strengths
   B. Weaknesses
   C. Opportunities
   D. Threats

3. The Companys strengths and weakness are evaluated in?

   A. PEST analysis
   B. SWOT analysis
   C. Both a and b
   D. None of above

4. The customized products and services for customers and interaction to individual customers are the part of _________?

   A. retailer’s management
   B. customer relationship management
   C. Company relationship management
   D. supplier management

5. The products that customers buy after comparing suitability of products are classified as?

   A. non-shopping products
   B. shopping products
   C. specialty products
   D. unsought products

6. The programs design for customers which is limited to any affinity group are classified as ___________?

   A. market share forecast
   B. company demand
   C. market potential
   D. company sales forecast

7. The customers, distributors and suppliers collectively provide ideas for new-product development are classified asThe customers, distributors and suppliers collectively provide ideas for new-product development are classified as?

   A. idea’s external sources
   B. acquisition of ideas
   C. primary sources
   D. secondary sources

8. The analysis conducted to examine benefits that are seek by customers and how customers value offers of competitors is classified as?

   A. customer value analysis
   B. corporate image analysis
   C. strategic behavior analysis
   D. benchmarking

9. The number of customers or potential customers who will help in company’s growth is classified as __________?

   A. customer’s base
   B. retailer’s base
   C. distributor’s base
   D. marketer’s base

10. The kind of convenience goods that are purchased by consumers on regular basis are classified as __________?

    A. homogeneous goods
    B. emergency goods
    C. impulse goods
    D. staples