The failure of product that increases the likelihood of customer’s purchasing products with warranty is an example of_________?

Related Mcqs:

1. The category of products that come with warranty offered at the time of product buying and expires at some specific date is an example of?

   A. augmented product
   B. actual product
   C. actual ownership
   D. tangible products

2. The segment whose size, purchasing power of customers and profiles of the customers in the segments can be measured in terms of numerical figures is considered as?

   A. attainable segment
   B. measureable segment
   C. accessible segment
   D. substantial segment

3. The pricing value of the product which is based on image of buyers about customer support, warranty and support is classified as _________?

   A. target profit pricing
   B. break-even pricing
   C. perceived value pricing
   D. target return pricing

4. The customers, distributors and suppliers collectively provide ideas for new-product development are classified asThe customers, distributors and suppliers collectively provide ideas for new-product development are classified as?

   A. idea’s external sources
   B. acquisition of ideas
   C. primary sources
   D. secondary sources

5. The customers who are less averse tend to overweight the product failure with___________?

   A. high probabilities
   B. low probabilities
   C. integrate probabilities
   D. segregate probabilities

6. The qualities of product that buyers evaluate after purchasing the product is classified as ___________?

   A. minor qualities
   B. search qualities
   C. credence qualities
   D. experience qualities

7. The qualities of product that are hard for buyers to evaluate even after purchasing the product are classified as __________?

   A. minor qualities
   B. search qualities
   C. credence qualities
   D. experience qualities

8. The customized products and services for customers and interaction to individual customers are the part of _________?

   A. retailer’s management
   B. customer relationship management
   C. Company relationship management
   D. supplier management

9. Considering individual customers, the purchasing portion of each buyer is called?

   A. Share of customer
   B. Customer equity
   C. Customer lifetime value
   D. None of above

10. The set of stages through which the customers pass through while purchasing the market offerings are classified as?

    A. channel designing stages
    B. strategic stages
    C. channeling stages
    D. buyer readiness stage