A. augmented product or services
B. convenience products and services
C. shopping goods or services
D. sought products or services
Related Mcqs:
- The products that customers buy after comparing suitability of products are classified as?
A. non-shopping products
B. shopping products
C. specialty products
D. unsought products - The customized products and services for customers and interaction to individual customers are the part of _________?
A. retailer’s management
B. customer relationship management
C. Company relationship management
D. supplier management - The promotional mix strategy in which advertisement and promotions are made to final customers to induce them to buy products is classified as?
A. pull strategy
B. moral selling strategy
C. rational selling strategy
D. push strategy - The reduction in price awarded to customers who buy products in large volumes is classified as ________?
A. unbundling
B. delayed quotation pricing
C. reduction of discounts
D. reduction of discounts - The reduction in price awarded to customers who buy products in large volumes is classified as __________?
A. non-functional discount
B. discount
C. quantity discount
D. descriptive discount - The type of discount made to those buyers who use to buy the products or services that are out of season is classified as?
A. cash discount
B. seasonal discount
C. functional discount
D. quantity discount - The formal decision making process by which large organization buy the services and products is classified as_________?
A. organizational buying
B. large buying
C. small buying
D. procedure buying - The products that customers buy after careful comparison on price and quality are called?
A. specialty products
B. less specialty products
C. shopping products
D. unsought products - The customers of products or services in product life cycles introductory stage are classified as?
A. innovators
B. early adopters
C. middle majority
D. laggards - The concept which refers how well the services or products are brought from company to customers is classified as __________?
A. customer training
B. customer consulting
C. ordering ease
D. delivery
