A. price packs
B. advertising specialties
C. sweepstakes
D. cash rebates
Related Mcqs:
- Considering promotional mix, the paid, non-personal promotion of ideas or market offerings by some specific sponsor is classified as?
A. public relations
B. advertising
C. sales promotion
D. personal selling - The consumer promotion technique in which products are offered at low cost or free of cost on purchase of new product is classified as?
A. sample
B. coupon
C. premium
D. cash refunds - The pricing strategy for products or services in which company charges higher prices everyday but run promotion for low prices for selective products is called?
A. low high pricing
B. every day same pricing
C. everyday low pricing
D. high low pricing - The resources and dollars allocated to companies or products promotional program are classified as?
A. advertising messages
B. advertising budget
C. advertising strategy
D. advertising objective - The promotional mix strategy in which advertisement and promotions are made to final customers to induce them to buy products is classified as?
A. pull strategy
B. moral selling strategy
C. rational selling strategy
D. push strategy - The consumer promotion technique according to which product consumers are told to submit their names for drawing is classified as?
A. cash refunds
B. cash sample
C. sweepstakes
D. cents off deals - The consumer promotion technique in which customer purchase proof is send to manufacturer which then refunds some part of price is classified as?
A. cash refund
B. coupon
C. sample
D. premium - According to consumer promotion techniques, the cash refunds are also classified as?
A. price packs
B. sweepstakes
C. point of purchase promotions
D. cash rebates - The consumer promotion technique according to which seller sells two or three units of product at reduced price is classified as?
A. price packs
B. cents off deals
C. advertising specialties
D. both a and b - The consumer promotion technique through which brand marketing event is created by company or it participates in other sponsored event is classified as?
A. event marketing
B. sponsored marketing
C. branding
D. premium marketing
